Games on demand

[Mara]

The digital distribution of video games, commonly known as games on demand, is exciting game publishers like Atari which, three months ago, launched Atari On Demand to extend the life of its vast portfolio of older, mainstream titles. Gamers can pay $14.95 a month and play to their heart’s content or try a game and then purchase it with the click of a mouse and a blazingly fast download. There’s no need to head to the local Blockbuster or even subscribe to a games-by-mail service.

http://www.msnbc.msn.com/id/5388739/